Casa Materna, a maternity center focused on health and well-being for women and their children.
The brand seeks to convey warmth and comfort, making it seem like a familiar place where you can feel right at home. The phrase that defines the concept behind the brand is "you're in good hands", guaranteeing an attentive & warm treatment while also referring to the team's professionalism.
The brand was inspired by organic, vibrant and overlapping elements to represent a human-centered perspective.